Tourism & Management Studies Print version ISSN 2182-8458On-line version ISSN 2182-8466
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LOPEZ, María Eugenia Rodríguez; ALCANTARA-PILAR, Juan Miguel and BARRIO-GARCIA, Salvador del. Individual cultural values as determinants of the attitudinal process in the restaurant. A different perspective for understanding brand equity formation. TMStudies [online]. 2023, vol.19, n.1, pp.49-57.
Epub Mar 31, 2023. ISSN 2182-8458.
